New Trademark Law: China’s Trademark System Moves from “Registration-Oriented” to “Use-Oriented”
On June 26, 2026, the 23rd Session of the Standing Committee of the 14th National People’s Congress approved the newly revised Trademark Law of the People’s Republic of China (hereinafter referred to as ‘the New Law’), which was promulgated by Presidential Order No. 77 and will take effect on January 1, 2027. This is the
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